1958 - Game 7: New York Yankees @ Milwaukee Braves
The City of Milwaukee had planned a big postgame celebration along Wisconsin Avenue.
The Yankees and their blase fans showed more exuberance than usual after the franchise's 18th World Series win.
Mantle: I was a little envious of the Braves, who were still heroes to their fans. New Yorkers expected us to win. There had been no celebrations, no ticker-tape parades, and not much in the way of free beer and bratwurst.
The Series attendance of 393,919 fell 794 short of a new record. The net receipts totaled $2,397,223. Each member of the Yankees was estimated to earn about $9,000 while each Brave made $6,000.
McDougald told Yankees PR Director Bob Fishel: I wanted to win it so bad. I would have played this one for nothing. I mean it.
References: Dynasty: The New York Yankees 1949-1964, Peter Golenbock (1975)
The World Series, David S. Neft & Richard M. Cohen (1990)
All My Octobers: My Memories of 12 World Series When the Yankees Ruled Baseball,
Mickey Mantle with Mickey Herskowitz (1994)
The Seventh Game, Barry Levenson (2004)
Baseball in Beertown: America's Pastime in Milwaukee, Todd Mishler (2005)
Yogi Berra: Eternal Yankee, Allen Barra (2009)
Other Articles in this Series
1934: Cardinals @ Tigers